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The annual EurasiaCom event closed today on a high note with lively debates, great discussions and insightful opportunities

The annual EurasiaCom event closed today in Istanbul after two days of lively debates on the future of the telecoms and digital sector in the region.


After a first day focused on operator strategies, LTE and the Internet of Things, the second day looked at cost-efficiency, how to monetise content & apps services and mobile money opportunities. The discussions gave a very insightful overview of the major opportunities and challenges faced by operators in the region: growing profitability while investing in more powerful networks and facing renewed competition from OTT providers.

The event was hosted by operator Turkcell and sponsored by Mahindra Comviva. The speaker line-up gave a broad representation of the region's most dynamic companies, from large operators in developed markets to smaller players in emerging ones. Companies represented on the programme included operators Turk Telekom, MTS, Bakcell, Azqtel, TTNET, Azerfon, Mobitel, Deutsche Telekom, Mynet, Play Mobile, as well as regulators and vendors.

"EurasiaCom provides a great opportunity for very different operators and service providers to network, to share experiences,  and ultimately deliver better services to the end-users" says Julie Rey, Research Director at organisers Informa Telecoms & Media.

EurasiaCom is part of the Com World Series, delivering high-level strategic events to key emerging markets. The next event, East Africa Com will take place in Kenya in May. 


Have a look at what a few people had to say about EurasiaCom 2014:

“Professionally organized, effective usage of time, highly international audience, efficient networking possibilities. The sessions were very informative, with a great range of speakers."
Murad Onol
Protel and TUYAD

Great speed networking sessions at EurasiaCom! Perfect way to meet and discuss our products with Turkish and CIS Mobile Operators. Thanks Aleksandra!
Erik Van Thielen
VP Business Development

Fantastic way to network with operators in short timeslots. Would love to engage in it AGAIN!
M. Dimitrova
Anritsu

The great speed networking event enabled me to meet many operators I would normally have a hard time hunting down in an event
Lars Isaksson
Sales Director
Netadmin Systems

Definitely an effective event to network in the region. We especially liked the “speed networking”; it helps to get to know regional players quite efficiently! Thank you!
Ramin Ramezani
MoveEuropa Service

Thank you so much for EurasiaCom. It was very interesting and well organized event. We will definitely come back again!
SkyTel Mongolia

Visit the website to find out what else happened at EurasiaCom 2014.




Russia's MTS brand to expand beyond CIS footprint

The new year finds me fully focused on preparations for our Russia/CIS Com event in Moscow (2-3 June 2009). Having conducted primary research in December, we will now be concentrating on making sure that the region's major telcos are represented at a high level at this year's gathering. While doing this, I naturally find my eye drawn to stories from Russia when reviewing the various telecoms news sources.

One such, from Cellular News, concerns the planned entry of Russia's MTS brand (mobile market leader with 33.85% of subs according to WCIS) into India. The Cellular News piece notes that "Shyam Telelink, which is controlled by Russia's Sistema has announced plans to use the brand-name of the Russian mobile network operator, MTS in the Indian market. MTS is itself 52.8% majority-owned by Sistema."

The piece continues: "Sistema guaranteed US$520 million of the total US$630 million that Shyam Telelink paid for obtaining its operating licenses. The company recently used a call-option to increase its shareholding in India's Shyam Telelink from 51% to 72% - just shy of the 74% which is permitted under Indian laws."

With this in mind, we will look to encourage Mr Oleg Raspopov, Director of the MTS Foreign Subsidiaries Business Unit to attend our India & South Asia Com event inMumbai in May. Mr Raspopov is already confirmed as a speaker at the event which covers the markets in his home country's most obvious and immediate sphere of influence, the former Soviet republics of Central Asia and the Caspian region. So I look foward to meeting him at Eurasia Com 2009, March 31 & April 1 in Istanbul.

Impressions of day one of our GSM>3G Middle East event

Writing a blog entry on Christmas morning? A sure sign of a workaholic? Maybe for some. In my case, it's more to do with seeking some relief from watching my 3-year old son's Mr Men DVD for what seems like the zillionth time. Having risen at just before 5 a.m., the young man concerned has insisted on yet another run through every single episode of the classic kids' cartoon. I am not allowed to leave the room, it seems, so I might as well apply the brain to something other than the antics of Mr. Grumpy, Mr Bump et al.

This is, therefore an opportunity to share some of what happened at this year's GSM>3G Middle East conference and exhibition in Dubai, which kept my team and I busy on 15-16 December. I have time now to reflect on the event's first day - and will go over the second day's discussions once the seasonal round of visits to family and friends is over for another year.

The conference element of the event was opened by the Plenary Session Chairman, our very own Mark Newman, who spoke about how the Middle East's telecoms sector is booming, with mobile penetration set to grow by nearly 20 per cent to 77 per cent over the next 5 years. This bullish mood was echoed by the UAE's largest telco (and official endorser/sponsor of our event) Etisalat, whose Chief Corporate Affairs Officer Nasser Bin Obood used the Keynote Address to flag up the company's expansion plans. While I was on a short sunshine break immediately after the Dubai show, I got word of the next plank of this expansion strategy. Global Mobile Daily this week told me that Etisalat has submitted the highest bid for Iran's third mobile license, as part of a consortium that includes Iran-based Tamin Telecom.

According to Etisalat, the Iranian Communications Regulatory Authority has placed the operator "first among others in terms of financial offer." Etisalat added that the winner will be announced after official approval is granted. In a statement, Etisalat said it expects Iran's mobile market to have "a very promising future," because of the low penetration in the country, which has a population of 73 million.

Iran first began moves to launch its third GSM-license tender in August. However, the tender has remained overshadowed by legal wrangles after Turkey's Turkcell initiated proceedings in the International Court for Arbitration over its failed attempts to launch a network in Iran.
Foreign players known to be interested in entering the Iranian market include Russia's three major mobile players: MTS, VimpelCom, and MegaFon. Regarding the latter, I can personally testify to the Russian cellco not being coy about its interest in the Iranian licence. Back in June, I welcomed MegaFon's Deputy CEO Sergei Soldatenkov to our annual Russia/CIS event in Moscow, at which he was one of the key speakers. Later at the same event, Mr Soldatenkov was among the most notable people firing questions to a speaker from an Iranian delegation, which was on hand to raise the visibility of this and other investment opportunities in their country's telecoms sector. I am looking forward to another opportunity to meet Mr Soldatenkov in Istanbul. On March 31, he will be among the leading speakers at our Eurasia Com event, the Com World Series gathering of telecoms execs who have an interest in the markets of Central Asia, the Caucasus region and the conference's host country itself. Soldatenkov heads up the company which manages MegaFon's international subsidiaries, so he was a great choice to represent the company at an event whose audience will be drawn from the markets into which Russian cellcos first expanded their footprints. While I was out of the country, I learned that the Eurasia Com Plenary Session roundtable discussion, in which Mr Soldatenkov will be taking part, has a further confirmed participant. Joining the discussion will be a genuine mobile sector pioneer, Sir Julian Horn-Smith, who retired as Deputy Chief Executive of Vodafone Group plc in August 2006, having served with Vodafone since 1984 and for a decade as a board director, latterly from 2001-05 as Chief Operating Officer. One of Sir Julian's current roles is serving as an Advisory Board member for Altimo, the Russian investment group whose assets include stakes in Vimpelcom, MegaFon, Kyivstar (Ukraine) and Turkcell.

Another Keynote Session speaker in Dubai this month was Ross Cormack, CEO of Omani MNO Nawras, who spoke about how his company has benefited from being first to market with 3.5G services: "We had to make sure we had customers that wanted the service and services that they would want. So we listened to customers and responded to customers. The result has been pleasing growth and it's not as though we're going up against an unpopular competitor."

What was evident from the first day's discussions is that mobile broadband in the Middle East is heavily tipped to grow as strongly as in Europe. During the lead in to the event, I had the pleasure of exchanging correspondence with Dr. Slim Saidi of Zain's new KSA operation. Slim was instrumental in setting up the Zain Saudi Arabia CEO as a day two speaker and stood in for Dr. Marwan for a day one roundtable discussion, during which he indicated that there is significant potential for mobile broadband and that it is now just a matter of reaching those subscribers and providing access.

This rallying call was picked up by Farid Lekhal, Chief Commercial Officer of Vodafone Partner Markets, who said the way forward is to exploit the potential of the latest internet-capable devices and champion the accessibility of on-portal and third party services.

Vodafone has had the opportunity to learn from the mistakes made in its partner markets, leading the operator to conclude that third party applications do not cannibalise traffic on the network. "On the contrary, they expand it, and there is still room for operators to have portals," he said.

Tayfun Cataltepe, Chief Corporate Strategy Officer at Turkcell, shared the other operators' enthusiasm for internet mobility, declaring that, "Mobile broadband doesn't mean you have to be a dumb pipe."

"Mobile broadband is the future of telecoms on the whole, and the term 'broadband' will even fall out of usage as all connectivity will become 'broad'," he said. Cataltepe revealed that the Turkish cellco will launch 3G services in June 2009, and hinted that it would enable third parties to provided services on the network as a core part of its strategy. "The classical VAS (value added service) model is based on revenue sharing," said Cataltepe. "Those with the most creative services will make the most money, so operators will need to seek a revenue sharing agreement," he said.

Zain's Saidi agreed: "Access is a commodity now, so people are willing to pay for services they use. When the customers demand services it's up to the operators to deliver," he said. Also on the panel was Fouad Brahim Boumakh, president and CEO of Nano-Techpower, a start up which specialises in using nanotechnology to improve the battery performance of wireless devices, who summed up the sentiment over mobile broadband: "The name of the broadband game is any application, anywhere, on any device." Fouad approached me about joining the discussion a couple of weeks ahead of the event, and I was pleased to accept his proposal when I learned that his company is set to roll out nationwide WiMAX-based services in Algeria. I felt that adding this kind of new entrant to the discussion would usefully broaden the perspectives represented on the panel.

Later the same day, I enjoyed personally moderating one of the conference breakout sessions, whose broad theme was around how operators will need to refine further their marketing and product strategies as their markets become yet more competitive. It was a pleasure to introduce the various speakers, to chip in with questions where I could and to encourage audience members to do likewise. I am very keen for guests at our events to maximise the opportunity to engage with the speakers we assemble for them. I hope I was able to achieve this to a useful degree. Also, sitting up on stage in front of a large audience is actually easier than the many, many tasks executed by my Informa TM colleagues on-site at the event, all working hard to make sure delegates' time with us is maximally enjoyable and productive. At an event of this scale, the guys and girls of the Com World Series team really do perform brilliantly and I'd like to thank them all here for their good humour, good fellowship and hard graft.

Among the speakers I was personally able to introduce was someone with whom I've maintained an on-and-off correspondence for at least a couple of years. It was therefore a particular pleasure finally to meet Tushar Maheshwari in the flesh. Tushar is now Chief Commercial Officer of Warid Telecom Uganda, who picked up a gong at our recent Africa Com Awards in Cape Town. Tushar took questions after his speech and then dashed off to another awards ceremony elsewhere in Dubai to collect yet another prize on behalf of his company. As these accolades clearly demonstrate, and as his presentation made clear, Warid have had an impressive first year in Uganda. Tushar is clearly a man unafraid of a challenge. When I first connected with him, he was in the CCO role at Afghan Wireless, a competitor in a uniquely challenging market.

Across the two days in Dubai, aorund 2,000 people from operators, service providers, vendors, regulators and the media gathered at GSM>3G Middle East, which we subtitled Towards a Broadband World in order to make it clear that in the context of many forms of convergence (fixed-mobile, telco-media, telco-IT etc.) we feel it's high time to widen the audience beyond the cellular sector players who have supported the event for a decade-and-a-half.